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Treasure Truck 2018 Holiday Style Guide

Guidelines that drove the look and feel for all Treasure Truck creative during the 2018 holiday season.

Selected Pages

Responsible for all design and documentation

Adobe Photoshop x Adobe Illustrator x Adobe InDesign

Video Template

Seasonal motion graphics template for digital signage on the side of the Treasure Truck. Included several options to easily change colors, headlines, logos, and images.

Adobe After Effects

Star Buttons

These short delightful animations are triggered when customers push any one of the five star-shaped buttons on the side of the Treasure Truck. Yeti artwork was provided by another designer.

Adobe After Effects x Adobe Illustrator

Selected Applications

Various physical and digital applications of the style guide, created by myself, other designers, and an external agency.