bell package on shelf
bell package bottom detail
bell packaging family
bell helmet packaging back detail
bell helmet package
bell helmet package dieline

Bell Helmets


Redesign of Easton-Bell sports packaging in order to emphasize the company's environmentalism efforts and to increase brand equity through proprietary packaging features.

4-Color Process on Neenah Environment paper.
Hangers and fasteners made from repurposed bike tire tread.
In-store display constructed from reclaimed pallet wood.

Adobe Illustrator // Adobe Photoshop

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